Press "Enter" to skip to content

Red Sea Fashion Week Makes Its Debut in May 2024

The first edition of the Red Sea Fashion Week, an initiative by the Saudi Fashion Commission, is set to take place from 16 – 18 May 2024 at the brand new St. Regis Red Sea Resort development in Saudi Arabia.

The three-day event will commence with Opening show, followed by two days of runway shows and activations, featuring luxury fashion, jewelry, ready-to-wear, and resort wear collections from both Saudi and international designers.

Red Sea Fashion Week

A key moment for Saudi Arabia’s fashion industry and its integration into the global market, Red Sea Fashion Week is strategically aligned with the objectives of Vision 2030 to diversify the economy and develop cultural sectors.

By highlighting local talent and facilitating connections with international buyers and media, the event underscores Saudi Arabia’s commitment to becoming a hub for luxury fashion and cultural exchange.

“With Red Sea Fashion Week, we set out to forge a distinctive and dynamic platform that not only highlights the vast creativity and skill within Saudi Arabia but also elevates our nation as a key player on the global fashion stage. This initiative is a vibrant testament to our dedication to cultivating local talent and integrating them into the international arena, resonating deeply with the Kingdom’s Vision 2030 goals of enriching our cultural fabric and broadening our economic horizons.”

Burak Cakmak, Chief Executive Officer of the Saudi Fashion Commission

The inaugural Red Sea Fashion Week comes as part of Saudi Arabia’s journey to redefine the fashion landscape and celebrate its diverse cultural heritage. Fostering a dynamic fashion community with global appeal, the Saudi Fashion Commission strives to propel the creative economy and establish the Kingdom as an international fashion destination.

About the Saudi 100 Brands program

aunched in 2021, the Saudi 100 Brands program empowers Saudi designers to develop their fashion, luxury, and jewelry businesses, providing them with the best tools to grow their label in both local and international markets.

Through masterclasses, workshops, one-on-one mentorship sessions, and professional development delivered by industry leaders and experts, Saudi 100 Brands is already producing fashion stars and enjoying success on the world stage with events taking place at New York, Paris, and Milan Fashion Weeks.

In its first year, the program delivered more than 5,000 hours of specialized mentoring. The program covers ten different categories: ready-to-wear, modest, concept, premium, demi-couture, bridal, handbags, jewelry, and from this year, fragrances, and footwear.

The designers are a diverse group – aged from 20 – 70, 85% female, some educated in top international design schools while others are self-trained.

*Source for copy and pictures: Saudi Fashion Commission

Be First to Comment

Leave a Reply