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Posts published in “Business”

Goodbye Google +

Google + its about to be permanently deleted by its creator Google. Did you save your content? make sure to do so, it all ends on the 2nd of April!

The inventor of internet says he has a new plan

The inventor of internet Tim Berners-Lee has recently released an interview to Fast Company saying that he has something new in mind. Tim Berners-Lee has just launched his new company called Inrupt with the aim to make of the internet what he was supposed to be in the first place. Born has a world-changing tool the internet has become during the years the reign of just a few players (Google, Amazon, Facebook, etc…) where the people cannot decide, fo instance, the use of personal data. The inventor of internet wants to change that and he is doing it through a…

Starbucks in Milan hires people with special needs

Starbucks in Milan hires people with special needs The brand new Starbucks in Milan occupies an entire building in the heart of the city. The three-storey building in Piazza Cordusio used to be the headquarter of the Italian Postal Services. Conveniently located just a few steps from the Duomo cathedral and the La Scala opera house, the Starbucks building features an impressive set of original decorations and ornaments dating back to 1901. In the original plan right in front of this new Italian development of the Seattle-based coffee house there was an outside area for al fresco dining but this…

The weirdest job titles on Linkedin

The case of the fake curriculum of the Italian prime minister Giuseppe Conte has unleashed the imagination of the Italians. Recently have appeared on Linkedin and on the most popular social networks, vignettes and GIFs that returned an unflattering portrait of Mr Conte. However, the art of writing finds its maximum expression in the writing of our curricula. A line added in the course of study or a shrewdly described work experience can greatly change the perception that the director of human resources of any company has of us. So those who dealt with leafleting become  business to consumer advertising specialists …

Haitao: the chinese online shopping experience

Haitao: the Chinese online shopping experience Haitao means overseas in Chinese and today this term identifies a movement of mainly young Chinese consumers, who buy their products online from Western companies…overseas. The Chinese millennials, especially those belonging to the so-called middle-class, are the heirs of the economic boom that has changed the needs of consumers in the last twenty years. The demand for this category of consumers was more attentive to quality and susceptible to the added value of the brand. So many blogs and online forums were born over time, where new Haitao consumers exchanged views both about products…

Blink Travel Guide: here is our review

Blink Travel Guide: here is our review Blink is a new tool that has recently joined the multitude of apps that aim at enhancing the tourists experience where ever they are. It has been developed to make easier and faster for visitors of the major destinations to select where to go, which museum to visit or to find a restaurant that locals would choose. The two main features of Blink are the massive use of attractive pictures and its fluid navigation. The developers needed to find a way to stand from the crowd and through a clear, simple and fancy…

Michael Kors to close 100 stores

Michael Kors, the iconic brand that made its fortune on leather bags and accessories, is now on the list of those companies that got dragged into the so-called retail crisis. The designer, born Karl Anderson, Jr, started his career at a very young age. He was discovered by Dawn Mello, the fashion director of the Bergdorf Goodman departmet store, who gave the start to his career. He launched his own pret-a-porter collection in 1981 which was sold through the Bergdorf Goodman stores. In 1997 he joined the french company Celine as creative director while working on his own collection. Once Michael…

Starbucks in Milan is going to be different

Starbucks in Milan is going to be different. The store that is about to open will be part of a new concept that the coffee house based in Seattle is developing right now. Starbucks in Milan will not be the usual bar which we are used to see throughout the United States. First and foremost it will be hosted within an iconic retail space: the former headquarter of the Italian postal services in Piazza Cordusio, just a few steps from the Piazza del Duomo and the Cathedral. The plans for the Starbucks in Milan are to offer to the Italian…

Barack Obama in Milan

Barack Obama, the former president of the United States will be visiting Milan on the 9th of May 2017 when he will be the keynote speaker of the Global Food Innovation Summit. The event will take place in the Fiera Milano facilities from the 8th to the 11th of May and deals with food topics: from nutrition to new technologies, from climate changes to food security. The visit of Barack Obama will also be the opportunity for the former White House’s tenant to officially receive the keys to the city by the mayor of Milan Mr. Giuseppe Sala. The mayor had the…

Why NOT to buy Instagram followers

Every now and then we read in the papers how rich some web celebrities have become thanks to their Istagram or youtube accounts. Some guy posts a video on the Google’s videosharing platform and all of a sudden becomes a celebrity. A young and good-looking girl gets thousands of comments to a picture of her in a bikini. This is when companies start to get interested in you and your precious profile. These followers are a potential client base for them and the only way to get to those people is to use those accounts. This is the reason why the…

Porta Nuova: Milan’s silicon valley.

Porta Nuova is the up-and-coming district of Milan. The renovation of this area of the city started back in 2005 and at that time was the largest construction yard of Europe. This two billions renovation project saw the participation of twenty architects who worked to re-design the Varesine area with the help of more than two thousands workers. Nowadays the Porta Nuova district features some astonishing buildings like the Bosco Verticale , which was elected best skyscraper of the world by the Council on Tall Buildings and Urban Habitat in 2015 and the Cesar Pelli Tower which now hosts the Unicredit’s headquarter.…

Black & Gold: why these two colors matter so much in Milan

Black & gold are the two colors that are universally cosidered as synonims of luxury and elegance. This is probably the reason why these two colors have been chosen to appear on the signs above each and every store in the Galleria Vittorio Emanuele II in the heart of Milan. The Galleria is one of the oldest shopping mall in the world. Its construction dates back to 1865 when the King of Italy Vittorio Emanuele II officially laid the foundation stone and to the King is dedicated as stated above the main entrance on the Duomo side. It soon became the…

One block down: where to buy sneakers in Milan

One Block Down is the store where you want to go when looking for the perfect pair of shoes. Since 2009 the company that owns and manages the One Block Down stores has become a landmark of the city and a major shopping destination. The first store was opened in the elegant Corso XXII Marzo, just a few steps from the Milan‘s court and was immediately acknowledged as the place to go when looking for sneakers. The success of the venture of the four founders depends mostly on their expertise and above all on the choices they made in terms of brand’s selection.…

Vogue Italia: Emanuele Farneti to replace Franca Sozzani.

Vogue Italia has recently lost its Editor-in-Chief Franca Sozzani who passed away in December 2016 after a long illness.  Ms Sozzani during her thirty years as director  of the most notable fashion magazine has made Vogue Italia a mile stone in the fashion industry. The whole fashion system was wondering who would have been the right replacement for such a talented and creative director and the answer met the people’s expectations: Emanuele Farneti is the new mastermind behind Vogue Italia. Mr Farneti was born in Rome in 1974 and has started his career in local networks. In 1999 joined Conde Nast Italia…

Does the real estate market say how racists we are?

House-hunting could be a nightmare. There is a full set of criteria that must be taken into consideration when it comes to find the house of your dreams. First you need to select the type of house you are looking for. How many bedrooms? Do you  need two bathrooms? The kitchen needs to be separated from the living room? Or a kitchenette there in the corner is more than enough? When you finally come to a decision there is the most important criteria that starts whispering to your brain…you can’t afford it…with your budget I don’t think you are going…

The retailers struggles and the digital shoppers behaviour.

Macy’s, the US department stores chain, has recently announced that it is about to close 68 stores nationwide. This operation will cause the sudden unemployment of more than 10.000 people on the US territory. The disappointing Christmas sales led the management of the company, which also owns Bloomingdale’s, to move forward with what was already announced in August 2016. Compared to the 2015 November and December sales the company has lost a 2.1 percent  in the established stores. The corporate restructuring aims at preventing further  losses and follows the steps of other major retailers that are now facing the changing…

Tiffany in Milan: the new store

Tiffany in Milan has been the place where the Milanese people go buying engagement rings for a long time. Its first store in the city is the one in the heart of the fashion district: via della Spiga. The shop windows enchant those passing by with sparkling jewelry and gems designed by artist like Elsa Peretti, the Italian model turned into jewelry designer. The US based company is a worldwide phenomenon and owes its success  also to the cinema industry.”Breakfast at Tiffany’s” with Audrey Hepburn and George Peppard is a milestone of the silver screen. Its indisputable reputation brought the brand…